The Hong Kong division of the financial giant Standard Chartered has recently purchased a piece of virtual land in the metaverse The Sandbox to explore the possibilities of a new space.
According to the announcement made by the company, Standard Chartered Bank (Hong Kong) Limited (SCBHK) has become the first land-owning bank in the Mega City area of the virtual world, which is positioned as a cultural hub based on or inspired by Hong Kong talent.
Venture capital firm SC Ventures, which is led by another subsidiary of the group, the financial institution intends to attract clients and partners to experiment in a new area.
SCBHK CEO Mary Huen has said:
“The Metaverse is a vision of the next stage in the evolution of the Internet, which opens up new opportunities and unique practices through the use of immersive technologies. Participation in the metaverse allows us to rethink our relationship with existing and potential customers, as well as the approach to improving interaction on the new platform.”